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Whind fuses Moroccan heritage with science, with a range of fragrance and bodycare, creating a sensorial experience.
*IP / Rights disclaimer: I am not the original owner of Whind. These are showcased examples of my work for portfolio purposes.
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For Whind, I was working across the line. Creating and working on assets in all aspects of the business. This included designing packaging for new product launches, creating digital and print assets for influencer events and editing videos for promotion on social media.
Ads, CRM, Campaigns, E-commerce, Packaging, Partnerships , PR, Promotions, Retail, Social & Visual Merchandising
MARRAKECH GLEAM & SILK
As Whind expanded into body and skincare, I was given the project of translating concepts to packaging designs. The two I worked on, Marrakech Gleam & Silk, were the first to launch in this expansion into skincare.
THE WORK
Working on desiging a new product is always a fun and exciting challenge. This project was especially interesting, due to the material used for the bottles. They absorbed colour differently to the rest of the of the packaging used - so this needed to be designed around.
Artworking ,Packaging Design
FRAGRANCE DISCOVERY SET
Whind’s Fragrance Discovery Set was a project I worked on end-to-end. Collaborating with the NPD team to find the right combination of packaging and design.
THE WORK
Designing this set of packaging was an interesting challenge. The most difficult part was making sure the text was legible on such small vials - while also keeping the info on one side of the sampler.
Artworking, Packaging Design
